Why Myrix
Most agencies are structured to keep you. We are structured to be worth keeping.
Six things we do differently, each of which costs us money and each of which we would want if we were buying.
01
Flat fees, never a percentage of spend
Charging a cut of ad spend pays us more when we spend more of your money. That is a conflict of interest sitting at the centre of the relationship, and it quietly shapes every recommendation. We charge a flat monthly fee agreed in advance, so the advice to spend less costs us nothing.
02
You own every account
Ad accounts, analytics, Search Console, the pixel, the tag manager, the domain. All in your name, all with you as owner and us as a user you can remove. Agencies that hold your accounts are holding a hostage, and everyone in the industry knows it.
03
Senior operators, not a pyramid
The person who wins the work is the person who does the work. We have eleven specialists and no account managers relaying messages between you and whoever is actually typing. It limits how many clients we can take, which is the point.
04
Reporting in rupees
Impressions, reach and ROAS are inputs. We report on pipeline influenced, blended acquisition cost and contribution margin, because those are the numbers your finance team will ask about and the ones that decide whether marketing gets more budget next year.
05
We say no
To work we do not think will pay, to channels that are wrong for your model, and to clients we are not the right fit for. Roughly one in three enquiries gets told to spend the money elsewhere. That is not modesty, it is self-interest — engagements that were never going to work end badly for both sides.
06
Thirty days notice, always
No twelve-month lock-in, no exit fee, no penalty. If we stop being worth the fee you should be able to leave that month. Knowing you can is the only thing that keeps an agency honest.
The differences that show up in the contract.
| Typical agency | Myrix | |
|---|---|---|
| Fee model | Percentage of ad spend | Flat monthly fee |
| Account ownership | Agency-held | Yours, always |
| Who does the work | Junior team, senior on pitch | The specialist you met |
| Contract | 6–12 months | 30 days notice |
| Primary metric | ROAS, impressions | Blended CAC, pipeline |
| Reporting | Monthly deck | Live dashboard plus a call |
The left column is a generalisation and there are good agencies who do not fit it. Ask any of them these questions anyway.
Start with the diagnostic.
Decide about us afterwards.
Two weeks, a fixed fee, and a written read on where your money is leaking. You keep the findings whether or not we work together.
- Reply within one working day
- No pitch deck, no discovery-call maze
- We will tell you if you do not need us